Why Exhibit
An exhibition has the power to:
- bring your most active prospects and customers to you
- harnesses all five senses to drive home your messages
- create a deep vertical interaction with the product
- drive business to other sales channels - e.g. online and retail
- provide opportunity to meet more interested buyers than any other sales activity
- to build business relationshios and generate leads
- emotionally connect with customers
Proof of the Power
No other marketing medium concentrates your efforts on the most active buyers in your market at any given time and delivers experiential qualities presented by the live exhibition.
Key Facts:
- Average dwell times at the trade show is five to six hours
- Drives business to other sales channels
- Benefits of exhibitions far out-weigh anything in the digital world
- Exhibitions are a marketers dream
- 83 per cent of visitors have authority to purchase
- 72 per cent of visitors intend to buy either at the event or in the near future
These "How To" booklets were designed for exhibitors to provide information about:
- Why Exhibitions Work - The case for a powerful cost-effective marketing medium (1Mb PDF
) - How to Measure Exhibition Success - A Workbook for Marketers (1.2Mb PDF )
- How to Exhibit - Maximising the power of exhibitions (980Kb PDF )
In the spotlight this month are our custom-built TexFrame fabric lightboxes, a testament to the innovative spirit and technical expertise that define ADI Displays.
As the year draws to a close, we at ADI Displays would like to extend our heartfelt gratitude for your continued support and partnership throughout 2023. It has been a year filled with challenges and triumphs, and it's our relationships with customers and partners like you that make our journey worthwhile.
Holiday Closure Notice: Please be advised that ADI Displays will observe a holiday closure from 18/12/2023 to 22/1/2023. During this time, our offices will be closed, and our team will be taking a well-deserved break to spend time with their families and recharge for the upcoming year.